When you walk into a skate shop you are taken from the bleak reality of the world and transported into a magical place that can release your inner creativity in an instant. So, why would you buy a skateboard at the store your Dad buys golf balls from -or- the store your Mom buys groceries at?
Skate shops know skateboarding. No one else can help you out the way they can. Don't waste time trying to save a few bucks by buying a Ninja Turtle skate at Toys R Us. When you crack your head open because the deck snapped, you'll likely wish you asked the advice of a skate shop before buying crap.
Help the unwitting and downloading these SYLSS "Crappy Skateboard" WARNING LABELS (4-up PDF files) and stick 'em on those crappy products you encounter.
Only independent skateboard shops sell quality products that won't break or fall apart in the first 10 minutes of use. Boards purchased from crappy department stores and gluttonous box-stores are unsafe and will usually result in unnecessary injuries.
Clue-in and buy from your local skate shop. They are the only ones who care about you and ensuring you get high quality equipment. Department stores and sporting goods stores only want your money. Independent skate shops want to keep you as a customer by helping you get the best products available.
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